Mainly used for “call-to-action (CTA)” items such as apply now, visit us, register.
Using Penn-red color, large size
Using grey outline, mini size
Using Penn-blue color, small size
Using white outline on dark background.
LIVE SITE EXAMPLES:
- Wharton standards site – student logo call to action; Penn blue color used: http://standards.wharton.upenn.edu/students/
- EMBA uses 2 buttons — Penn red and outline version: https://executivemba.wharton.upenn.edu/
The text font is fixed but button scales to font size; button color can be changed; it can align left, center, or right.
Use spacer/gap or padding to format additional text with the button.