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Social Media

Social Media Marketing: Best Practices

Smartphone with social media icons

Looking to leverage social media to market your event? Start by defining your goals, audience, and how you’ll measure success. Try these best practices.…Read More

April 19, 2018   | Author Martech   |   Social Media

Wharton’s Facebook Page Earns Six Figures

A cartoon-like illustration of a thumb pointing upwards, commonly known as the "like" symbol, representing approval or agreement. Wharton’s Facebook page surpassed 100,000 fans in 2016, a major milestone and important indicator of growth. The page's following increased 22%, more than twice the U.S. school average, while outpacing all global education pages in average posts per month and relative interactions per post (see graphs below). Here's a look…Read More
December 21, 2016   | Author Martech   |   Social Media
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